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The Collective Photography Shoot: The Whole Package

  • Writer: Future Proof
    Future Proof
  • Feb 3
  • 2 min read

We recently had the pleasure of working with The Collective, marking a genuine milestone in Future Proof history. As a commercial photography studio, collaborating with a brand of this calibre is always the goal — so when an email from The Collective’s team landed in our inbox, the excitement was instant. We knew this project had the potential to become something special.


A stack of three pots of collective yogurt. Each one is tilted so it looks like it could fall over. They are on a pink backdrop with the surface being a darker pink. The lighting casts a soft shadow on to the back right. This images was taken in Bristol photography studio future proof.

What began as a single brief quickly evolved into a week-long commercial photography shoot, covering packaging photography, lifestyle photography, and creative brand imagery. The scale and variety of the shoot allowed our team to showcase the full breadth of our skills — from carefully lighting clean, polished pack shots to styling and executing more experimental, creative concepts.


Packaging Photography and Creative Brand Imagery


On the first day of the shoot, we were joined by members of The Collective team. Their hands-on involvement was invaluable, particularly when it came to styling the yoghurt pots to achieve their signature compote swoop — a small but important detail that defines the brand’s visual identity. Once the core packaging photography was complete, we shifted focus towards more creative brand imagery.

A pot of morello cherry yogurt is in the center on the frame. Two hands are holding spoon above the pot as of they are going to get a scoop. Taken in Bristol photography studio future proof.
A hand holding a gold cloche presenting a tub of raspberry collective yogurt. The background is a rose pink. Shoots taken and future proof creative studio in Bristol.

This shoot required more than photography expertise alone. Our team took on multiple roles throughout the week — from stylists and set builders to problem-solvers. Carefully stacking fruit and balancing yoghurt pouches, each setup was thoughtfully constructed to create playful, dynamic images. One standout concept even made the pouch appear as though it had materialised out of thin air.


Lifestyle Photography with Models


Later in the week, we introduced models to capture a series of lifestyle product images, adding a strong human connection to the brand. These images were designed to show how The Collective fits naturally into everyday life, helping audiences connect with the product on a more personal level.

A little girl wearing a stripy top holding three flavours of collective suckie yogurts in her arms. On a blue backdrop. Taken in Bristol photography studio  Future proof.
A man in a navy bue t shirt holding a mustard yellow tote bag. He is pulling out  a collective kickstart yogurt out of his bag while stood in front of a mustard background.

With a wide range of ages on set, it was essential to keep the shoot running smoothly and efficiently. Our photographers had to be quick on their feet — especially when working with child models — capturing authentic moments even when there were a few wiggles on set.


Commercial Photography Results


The final outcome was a diverse and cohesive body of work that truly reflects The Collective’s personality: bold, playful, and premium. From clean packaging photography to expressive lifestyle imagery, the project demonstrates what’s possible when strong creative collaboration meets a clear brand vision.

Three different pouches of collective yogurt being held up by three different hands against an range background.
A strawberry flavoured suckies pouch on a red and pink background. In the foreground there are strawberries and in the background there is a red and black racket with some plastic balls next to it.

We’re incredibly proud of what we created together and grateful to The Collective team for trusting Future Proof to bring their products to life through photography.


Ready to Elevate Your Brand?


If you're looking to create scroll-stopping content that resonates with your audience, get in touch with us at Future Proof Creative. Based in Bristol, we specialise in product photography, video production, UGC and stop motion animation. Our team of commercial photographers and content creators are ready to bring your vision to life. Get in touch today for more information on our services.


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